Social media is here to stay. I often think of Tom Cruise in The Minority Report when I think of targeted marketing. While that movie is a bit dated, it shows the potential of the future of social media marketing that brands need to embrace to stay relevant in the ever-changing social media landscape. Social… Read more »
And…I’m back with more blog posts that are related to my quest to earn a marketing degree. (Please clap.) I love a good snack, especially if it’s sweet. Therefore, when tasked to compare two companies in the same industry that utilize social media, I’m going for the sweetest and tastiest: Dunkin and Krispy Kreme. Join… Read more »
What is Orkut? Orkut is a now defunct social networking site that was the brainchild of Google. Launched in 2004, the site lasted just ten years. Orkut’s popularity was extremely high in Brazilians, who were responsible for 90% of Orkut’s page views. While it didn’t have the longevity of other social networking sites, Orkut did… Read more »
October is National Breast Cancer Awareness Month. In recent years, memes were used to creatively spread breast cancer awareness. These coded statuses, whose purpose was unknown and befuddling to men, quickly went viral. However, is a meme the best way to help such an important cause?
No one chooses to not have perfect vision. As someone who is wholly discombobulated until finding her glasses in the morning, I could do without that particular morning ritual. However, I must live in my truth. I can’t see much without my glasses. Here’s the thing: glasses can cost a pretty penny even when you… Read more »